Finance tips Just for the Woman Buyer

Top Finance Tips

1. Do your budget and know how much you can afford to spend each month before going to a dealership. 
The Business Managers have a wealth of knowledge and can often show you a more advantageous way of financing your car as well as advise you of what finance packages are available through dealerships. 

2. Understand the difference between a headline interest rate and effective rate of interest. 
The headline interest rate is the rate quoted with no fees, and charges and is often what most financial institutes will advertise (for example banks and major finance companies). 
When speaking to a Business Manager and ask for a breakdown of all the costs associated with the loan (e.g. establishment fee, early termination fees, monthly fees).

3. After having completed your research you will have the equal, if not more knowledge than any other purchaser. Never forget that you are the customer and it is your business they want, therefore substandard service is just not acceptable.

4. When comparing dealer finance make sure you are comparing like for like (for example: amount borrowed, length of contract, deposit, interest rate, total amount payable). 
The total amount payable gives you the true picture of the total cost of the vehicle, but for comparison purposes make sure all the parameters are the same. 

5. Always give the dealership an opportunity to revise their quote. Don’t discount the convenience of having your sales, service, finance and insurance needs all under the same roof. This will make future enquiries or issues much easier to deal with.


Good luck and remember contact Borcherding Buick GMC for any questions during your car buying process!


Sincerely,
The Borcherding Team

Women Car Buying Tips to Live By

Top Buying Tips

1. Do your budget and have a realistic idea of how much you have to spend (including loans and monthly repayments).

2. List your needs and wants – everything from safety ratings to Bluetooth and iPod connections.

3. Talk to family and friends about cars you're interested in and get their recommendations.

4. Do your homework - research car manufacturers, models, resale value, etc.

5. Always shop around to compare different makes, models and dealerships.

6. Don't be afraid to ask as many questions as you need to in order to make a well-informed decision.

7. Be aware of all extra costs involved including insurance, servicing, parts, etc.

8. Decide on your favorite models and then do a test drive to experience them first hand before you buy.

9. Always buy a car that has a genuine warranty preferably backed by the manufacturer.

10. Always try to get a better deal by asking about manufacturer or dealer promotions.

11. Insist on a Carfax report. This is a free service provided by Borcherding for consumers and traders who are looking at purchasing pre-loved vehicles.


Good Luck on your new vehicle search!


Sincerely,
The Borcherding Team

Borcherding Proudly Supports the Springer School and Center Benefit

The Springer School Center is the only area’s school and outreach center dedicated entirely to learning disabilities. Borcherding Buick GMC is proud to be a sponsor in this year’s Springer Celebration event. Participants will have the opportunity to bid on a brand new set of tires donated by Kim Borcherding among many other items donated by area sponsors. Proceeds will benefit financial aid and community outreach programs. 

The merriment will unfold at the Hilton Netherland Hall of Mirrors on May 2, 2012, from 6:00 to 9:30 p.m. Springer’s premier fundraising event will feature dinner and cocktails, as well as live and silent auctions with exciting new offerings.

About Borcherding Buick GMC

Borcherding is a family owned business that began over 40 years ago. They are located in the Kings Auto Mall in Mason, Ohio. Their internet website has allowed them to expand their customer service area to all 50 states. The recent addition of the Business Choice Commercial franchise has expanded their customer base to include business to business. Other product offerings include Express Service, Collision Center servicing All Makes and All Models. Learn more about Borcherding Buick GMC at www.borcherding.com, on Twitter@borcherdingbgmc or at Facebook.com/Borcherdingbuickgmc

About Springer School and Center is a resource for children, families, and professionals throughout southwestern Ohio, northern Kentucky and southeastern Indiana. Our school is a unique environment where children learn the tools and strategies to address their learning difficulties, and to find real success in school and throughout their adult lives. 

Tips for Women: Need to sell Your Car?

Top Selling Tips For Women

Are you looking to sell your vehicle in the near future? Here are a few tips that will help get you started. 
1. You can choose to sell your car privately or through a dealer. 

Privately - It is generally thought that you can get more for your car if you decide to sell it privately, but this takes time as you will need to arrange appointments for people view your car. 

Through a Dealer - Many people choose to sell their car through a dealer as it is a safer and more reliable option which gives you the peace of mind of knowing that payment is instant and from a trusted source.


2. Presentation is vital. 

Make sure your car is clean, vacuumed and detailed.  Things such polishing the interior and using  tyre shine can really make a difference to how the vehicle presents. Borcherding ensures all our vehicles are kept in showroom condition.


3. Ensure your vehicle is reasonably priced.
 
Make sure you do not  have inflated expectations of how much money your car is worth. 
You can do some research on websites such as kbb.com, blackbookonline.com and off course borcherding.com to find out how other vehicles of the same model and year are priced.

For more information please feel free to contact us at 513-677-9200.

Sincerely,
The Borcherding Team

Small Business Owners Love Doing Business with Us!

Dan Wright owner of Dan's Organic Lawn & Landscaping in Mason, OH recently purchased a
work ready 2012 GMC 2500 Regular Cab Pickup. Dan told us he enjoyed the purchase experience here at Borcherding and said it was the easiest vehicle purchase he has ever made.
He was also glad to find our that we could service the rest of his "commercial" trucks here locally and he no longer has to drive and sit in traffic for 45 minutes to an hour to get the work done.
If your a business owner our Service Department is here to help keep your vehicles on the road and your business moving forward
If you need a truck TODAY we have one of the largest inventories of  In Stock Work Ready Trucks in the area and our focus is on getting you on the road and back to work as quickly as possible.

Borcherding Buick GMC Awarded Two 2011 GM Mark of Excellence Awards

Immediate Release: 4/16-2012

We are proud to announce that Borcherding BuickGMC has won two 2011 GM Mark of Excellence awards for, Buick and GMC. Receiving the GM Mark of Excellence award is a great honor and we couldn’t have done it without you, our customer.

The Mark of Excellence is an accomplishment and special honor from General Motors that recognizes outstanding GM dealerships for achieving a superior sales volume, having an exceptional dedication to customer service and satisfaction while ranking us against other dealerships in our region. The award is handed out to only a select few GM dealers each year.

Borcherding Buick GMC is dedicated to customer satisfaction and we could not have received these awards without your positive feedback. We sincerely thank you for your support!

About Borcherding Buick GMC: Borcherding is a family owned business that began over 40 years ago. They are located in the Kings Auto Mall in Mason, Ohio. Their internet website has allowed them to expand their customer service area to all 50 states. The recent addition of the Business Choice Commercial franchise has expanded their customer base to include business to business. Other product offerings include Express Service, Collision Center servicing All Makes and All Models. 

Their Used car department reputation has grown tremendously in the last two years and sells All Makes and All Models. They will even Buy Your Car even If You don’t Buy Theirs. Complete inventory listing and internet pricing can be found at www.borcherding.com. 

2013 Buick Enclave Reveal Borcherding Buick In Cincinnati

If you haven't seen the reveal of the all new 2013 Buick Enclave here is a special Preview:

2012 GMC Yukon and Sierra Heritage Editions Debut

NEW YORK - It is no coincidence that the 2012 GMC Yukon, Yukon XL and Sierra Heritage Editions will debut at the New York Auto Show. A century ago, the GMC name first appeared on the front of a truck at this very same event.

Commemorative exterior badges on the doors of these special models feature the original GMC logo design that debuted on the 1912 range of models, which included gas- and electric-powered trucks designed for the most demanding among early drivers. The script is surrounded by the words "Heritage Edition."

2012 Heritage Editions will be offered on Sierra 1500 Crew Cab, Yukon and Yukon XL models in SLT trim. Three colors will be available - a new, exclusive Heritage Blue ($195), White Diamond ($995) or Onyx Black (no additional cost). Interior colors for the Yukon are Ebony and Light Tan.

Each Heritage Edition model offers its own differentiating content. The Sierra Heritage Edition full-size pickup includes:

• Unique "Heritage Edition" exterior badges
• Embroidered front floor mats
• Embroidered front headrests
• Chrome door handles, mirror caps and door moldings
• 20-inch chrome-clad aluminum wheels
• Convenience package with rear park assist, adjustable pedals, Universal Home Remote, EZ-Lift locking tailgate and rear wheelhouse liners
• Rear-vision camera

The Yukon and Yukon XL full-size SUVs are equipped with:

• Unique "Heritage Edition" exterior badges
• Embroidered front floor mats
• Embroidered front headrests
• SLT-2 Equipment Package with 10-way leather memory seats, headed second-row seats with power release, power-operated liftgate and heated side mirrors
• Additional content - including 20-inch wheels - is optional

For Sierra, the Heritage Edition package adds $2,645. The Yukon and Yukon XL package adds $1,970 to the suggested retail price, or $1,820 for the Yukon XL ¾-ton model. The charges for premium paint colors listed above are in addition to the package prices.

"The GMC brand always looks forward, but this day provides an opportunity to celebrate 100 years of the proud GMC name," said Tony DiSalle, U.S. vice president of GMC Marketing. "Sierra and Yukon are two of our longest-running and most-respected nameplates, so it makes sense to use them to represent our heritage."

GMC was formed in 1912 when the Rapid Motor Vehicle Company merged with two others - Reliance and Randolph - to become the brand known today for trucks, crossovers and SUVs. GMC is the second largest of the four General Motors brands. If it were a stand-alone manufacturer, it would be the 10th-largest automaker in the United States in terms of total vehicle sales in 2011.

The Borcherding Team

Source: GM

2012 GMC Sierra Now is the Time To Trade up!

2012 GMC SIERRA - IT'S TIME TO TRADE UP.

Does your business need fleet vehicles?

Are you a contractor and in need of a new Work Truck Vehicle?

Now is an excellent time to trade up at Borcherding Buick GMC in Cincinnati. 

GMC Acadia Has Jet Fighter Technology, Room for Eight

DETROIT – Owners of the 2012 GMC Acadia midsize crossover can safely merge onto the highway using technology similar to what fighter pilots use to guide precise movements at supersonic speeds. The vehicle’s optional heads-up display, or HUD, was born out of aerospace research.

“With these devices, the main benefit is seeing important information without the distraction of looking down,” said Wen Wu, a Carnegie Mellon University School of Computer Science researcher.

“The technology is useful but challenging. The key issue is deciding what to display, where to display, when to display, and how to display,” Wu said.  “A square doesn’t look like a square when projected on a curved windshield, so there is a lot of correction involved in designing these systems.”

Acadia’s HUD works by projecting information from within the dashboard, using two mirrors to reflect a crisp digital image off the windshield so that it appears to the driver to be floating in front of the vehicle’s bumper. Drivers can adjust the brightness of the image, its location on the windshield or even turn the image off altogether.

Viewable information includes speed and tachometer readings, vehicle warnings, turn signal activation, outside temperature and other vehicle and radio information.

Cynthia Houeiss, lead General Motors electrical vehicle systems engineer for Acadia, said company engineers have come a long way in the integration of head’s up displays into the vehicle.

“The HUD in the 2012 GMC Acadia is completely integrated into the vehicle and its styling,” she said. “It was styled as part of the instrument panel, instead of being an afterthought or add-on.”

The heads-up display is part of an available technology package on the Acadia and is standard on the Acadia Denali, and will be available on the redesigned 2013 model.

A technology invented for fighter jets to help pilots keep their eyes on the skies around them, HUDs were first implemented in automobiles in the late 1980s by GM. Since then, GM has been a leader in the area, with patented technology that makes the 2012 Acadia’s system an industry leader.

Further advancements in head-up display technology are ongoing. General Motors R&D and several universities are working on a system that would use data gathered from an array of vehicle sensors and cameras and project images generated by compact ultra violet lasers directly onto the entire surface of the windshield.

“We’re looking to create enhanced vision systems,” said Thomas Seder, group lab manager-GM R&D. “Let’s say you’re driving in fog. We could use the vehicle’s infrared cameras to identify where the edge of the road is and the lasers could ‘paint’ the edge of the road onto the windshield so the driver knows where the edge of the road is.” 

Source: GM

Borcherding Buick GMC Welcomes Dennis Purvis

Dennis is a 25+  year veteran of the auto industry and he brings his many years of  experience to the  position of  Fleet and Commercial Accounts Sales manager with Borcherding, where from 1992-1999 he served in the same capacity and helped to establish Borcherding as an industry leader in Fleet and Commercial sales. During that time, Dennis was recognized and received awards for being one of the top 20 Fleet Sales Managers in the country for GMC, Pontiac, Buick, and Subaru.

Dennis attributes his success to the principles of outstanding customer service he learned very early on as part of the Borcherding team and by focusing on providing transportation and  vehicle service solutions to meet the unique and ever changing needs of Business, Fleet and Commercial customers